December 13, 2022

Name: Ivan

Company name: Excitr

Colour of your eyes: regular

How many people are in the team: 3

What is the difference between you and Steve Jobs: A few billion dollars and a turtleneck. But I’m getting a turtleneck soon.

Discussion on the product/service

Can you describe your product/service to us?

We make beautiful landing pages for musicians that generate 10x more streams for them.

How did you get the idea to start with this? I just pondered on how to solve the problem of low royalty payouts.

What are your plans for the future? Be healthy and prosper.

Rather Ginto or Whiskey?

Whiskey, because it’s from the south.

Personal conversation

What is it like to run a business and what do you like the most? 

I like sitting by the computer and testing hypotheses, seeing what works for the market. I like coming up with new solutions and innovating.

What are your biggest obstacles?

Ah, as always in this part of the world, the funding…

Are you more Goulash or Odojak? Caviar or Foie gras?

Gulaš & Caviar.

What advice would you give to other people that are interested in starting something new?

Reach out to the right people and ask for advice. Don’t just google it

What would you advise a founder to do?

Get a coder friend and have revenue before going to a VC.

What would you advise a founder not to do?

Don’t waste time. Get out of your room and from the computer from time to time. Yes, you need to do that.

What is a key factor to success?


How to teach a frog to smile?

With duct tape.

FRC Program

Can you tell us something about your experience in the FRC accelerator program?

FRC is an accelerator with a soul. It opened my eyes. I didn’t know anything about the startup industry before it.

What is your favorite spot on the planet?

The chair by my table.

What was the most important takeaway from the program?

How to raise, how to connect with people.

Would you suggest other founders apply?


Who was your favorite FRC team member? Why?

Julien, but just because he throws good barbecues.