Founder's interview: Froc - Fil Rouge Capital


Founder’s interview: Froc

July 6, 2020 | By wp_admin

Name: Matej Košir

Company name: Froc

Colour of your eyes: Green

How many people are in the team: 5

Discussion on the product/service

Can you describe your product/service to us?
Froc is a wooden high chair for toddlers and kids. It’s the most adjustable wooden high chair in the market. It’s designed for 6-month old toddlers, 10 year-old kids and everyone in between.

How did you get to an idea to start with this?
I researched the market and saw that most high chairs are based on 40 years old design and are impractical…That’s why we built a high chair which is more practical, adjustable and better suited for modern style of living.

What are your plans for the future?
Make the best high chair and the best selling high chair!

Read more about Froc on our portfolio page ->

Personal conversation

Rather Ginto or Whiskey?

What is the difference between you and Steve Jobs?
I’m not a vegetarian.

What is it like to run a business and what do you like the most?
 I love my job, I love adrenaline and running a business doesn’t run out of it.

What are your biggest obstacles?
Make an even better chair.

Are you more Goulash or Odojak? Caviar or Foie gras?
I like more goulash.

What is your favorite spot on the planet?

What advice would you give to other people that are interested in starting something new?
Just do it!

What would you advise a founder to do?
Think slowly and well, but decide quickly.

What would you advise a founder not to do?
Not to hire new people every fest.

What is a key factor to success?
A team.

How to teach a frog to smile?
I don’t know

FRC program

Can you tell us something about your experience in the FRC accelerator program?
 I loved the program. We have a lot of the time to work on our project and also we have enough lecture to learned something new.

What was the most important takeaway from the program?
I learned something new every Tuesday and the experiences of others who have had and handed them over are extremely great.

Would you suggest to other founders to apply?
Yes of course.

Who was your favorite FRC team member and why?
I loved everyone.