B2Bee - Fil Rouge Capital


B2Bee is a software company specialized in automating sales processes with a focus on the B2B segment and wholesale. The company developed five integrated applications that automate sales and warehousing processes all connected to customers business software: There will be no more missed sales, and mistakes.


B2B Manager – Gives customers the ability to make orders 24/7 on any device, with their terms of purchase.
Field Seller Application – Powering field sellers with real-time information about stock, clients, products, and documents from business software
WMS – Warehouse management application
Service application – Work orders management application
B2C VirtualStore – Robust webshop for end customers, also 100% connected to a wholesaler ERP system.

B2Bee have made an omnichannel sales automation tool, for the wholesalers.

Year invested



Key People

Luka Radovanović

Denis Radovanović

Dejan Jeremić

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