A key product is an advanced AI solution that picks influencers based on the Influencer Quality score index and matches them with SMEs.
Additionally, Hypefy provides a unique place where high-quality influencers can find marketing opportunities no matter how many influencers they have. Targeting features; Gender and Quality score index.
In the next five years, they see Hypefy as the biggest European IT company. They hope to achieve partial exit by IPO-ing the company in the US. They will also generate immense value by data collected which can be sold separately or new services can be offered based on this data (e.g. reach optimization tool for influencers).